Focus on technological progress and sustainable future Bertrandt launches new brand identity
Modern, innovative, and bold: with its new brand identity, Bertrandt is positioning itself for the future. Influenced by its founding history, self-image, and business idea, but above all by its employees, the brand identity has been defined in an integrative process across the entire company – to ensure more precision and visibility.
“Through our development performance, we accelerate technological progress and make a relevant contribution to a sustainable future.” With this brand promise, the international group describes its self-image. The Bertrandt brand identity is supported by three core themes:
The Bertrandt-Way
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